The effectiveness of different communication formats on the risk perception of vaccine hesitancy - a cross cultural study

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Keywords	Communication formats, Risk perception, Vaccine hesitancy, Individualism versus collectivism, gain- and loss frame
Thesis Advisor	Liberali, Jordana, Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/55045
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Beijnum, Janita. (2020, September 18). The effectiveness of different communication formats on the risk perception of vaccine hesitancy - a cross cultural study. Marketing Management. Retrieved from http://hdl.handle.net/2105/55045

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