2020-10-29
Impulsive Buying Behavior in Online Fashion: The effect of Sales Promotions and Consumer Mood
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , , | |
| van Overveld, Mark, Andre, Quentin | |
| hdl.handle.net/2105/55183 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Deleij, Valerie. (2020, October 29). Impulsive Buying Behavior in Online Fashion: The effect of Sales Promotions and Consumer Mood. Marketing Management. Retrieved from http://hdl.handle.net/2105/55183 |
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