Customised by You: How Consumers Perceive and Respond to the Framing of the Customisation Process

Additional Metadata
Keywords	Product Customisation, Effort Justification, Framing
Thesis Advisor	De Raaf, Daan, Andre, Quentin
Persistent URL	hdl.handle.net/2105/55376
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Samanthai, Aim. (2020, November 25). Customised by You: How Consumers Perceive and Respond to the Framing of the Customisation Process. Marketing Management. Retrieved from http://hdl.handle.net/2105/55376

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