2020-11-30
The influence of a distribution channel on the perceived brand equity of a luxury brand
Publication
Publication
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van t Klooster, Erik, Van den Bergh, B. | |
hdl.handle.net/2105/55416 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Snel, Claire. (2020, November 30). The influence of a distribution channel on the perceived brand equity of a luxury brand. Marketing Management. Retrieved from http://hdl.handle.net/2105/55416
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