A study on consumer motivation and the effect of price discounts on consumer acquisition for sustainable brands.

Additional Metadata
Keywords	intrinsic motivation, extrinsic motivation, price discount, sustainable brand, purchase intention
Thesis Advisor	Lemmens, Aurélie, Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/56616
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Berkenbosch, Marle. (2021). A study on consumer motivation and the effect of price discounts on consumer acquisition for sustainable brands. In Marketing Management.http://hdl.handle.net/2105/56616

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