The influence of context effects in the pricing of premium private labels and its consequences on performance

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Keywords	Premium Private Labels, Attraction Effect, Price-Quality effect
Thesis Advisor	van t Klooster, Erik, van Bruggen, Gerrit
Persistent URL	hdl.handle.net/2105/57299
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Groot, Leon. (2021, July). The influence of context effects in the pricing of premium private labels and its consequences on performance. Marketing Management. Retrieved from http://hdl.handle.net/2105/57299

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