2021-07-08
How unethical marketing behavior is exploited in the online vs offline environment.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , , | |
| Cito, Maria Cristina, Ferecatu, Alina | |
| hdl.handle.net/2105/57386 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Ginevra, Daniele. (2021). How unethical marketing behavior is exploited in the online vs offline environment. In Marketing Management.http://hdl.handle.net/2105/57386 |
|