The effect of the product naming and on-package pictures of plant-based meat substitutes in the age of the #Schnitzelgate

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Keywords	plant-based meat alternatives, product naming, on-package pictures, product packaging
Thesis Advisor	van Overveld, Mark, Genevsky, Alex
Persistent URL	hdl.handle.net/2105/57388
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Dommanschet, Mariska. (2021, July 8). The effect of the product naming and on-package pictures of plant-based meat substitutes in the age of the #Schnitzelgate. Marketing Management. Retrieved from http://hdl.handle.net/2105/57388

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