2021-07-16
Enhancing Digital Employee Advocacy: a study on how warmth and competence within corporate social media posts influence digital employee advocacy
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| van Kerckhove, Anneleen, Smidts, Ale | |
| hdl.handle.net/2105/57585 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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van Mourik, Anne. (2021, July 16). Enhancing Digital Employee Advocacy: a study on how warmth and competence within corporate social media posts influence digital employee advocacy. Marketing Management. Retrieved from http://hdl.handle.net/2105/57585 |
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