2021-07-16
Influence of integral and incidental affect on charitable giving: A study on affect induction in charitable appeals for help
Publication
Publication
Additional Metadata | |
---|---|
, , , , | |
Genevsky, Alex, van Overveld, Mark | |
hdl.handle.net/2105/57590 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Plasmeijer, Julia. (2021, July 16). Influence of integral and incidental affect on charitable giving: A study on affect induction in charitable appeals for help. Marketing Management. Retrieved from http://hdl.handle.net/2105/57590
|