2021-07-16
Influence of integral and incidental affect on charitable giving: A study on affect induction in charitable appeals for help
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , | |
| Genevsky, Alex, van Overveld, Mark | |
| hdl.handle.net/2105/57590 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Plasmeijer, Julia. (2021, July 16). Influence of integral and incidental affect on charitable giving: A study on affect induction in charitable appeals for help. Marketing Management. Retrieved from http://hdl.handle.net/2105/57590 |
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