Promtional Mechanims and Brand Equity

Additional Metadata
Keywords	promotions, luxuary brands, brand equity, percieved quality, brand associations
Thesis Advisor	Ferecatu, Alina, Cito, Maria Cristina
Persistent URL	hdl.handle.net/2105/57981
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Sahgal, Tanara. (2021, July 26). Promtional Mechanims and Brand Equity. Marketing Management. Retrieved from http://hdl.handle.net/2105/57981

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