Pre-checkout page optimisation through recommender system and website morphing

Additional Metadata
Keywords	Website morphing, pre-checkout page, cognitive style, recommender system, add-on, visual-verbal cognitive style, online store
Thesis Advisor	Ferecatu, Alina, fritze, martin
Persistent URL	hdl.handle.net/2105/57983
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Carrascal Cupaban, Camila. (2021, July 26). Pre-checkout page optimisation through recommender system and website morphing. Marketing Management. Retrieved from http://hdl.handle.net/2105/57983

Publication