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Fytraki, Agapi, Martinovici, A.
hdl.handle.net/2105/57995
Marketing Management
Rotterdam School of Management

Francine Carmelita Firdaus Hamelberg, Francine. (2021, July 26). Anthropomorphizing virtual assistants: Is it beneficial for the consumers & brands?. Marketing Management. Retrieved from http://hdl.handle.net/2105/57995