The Effect of Charity Appeal’s Framing on Helping Intention and the Underlying Emotional Processes

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Keywords	helping intention, appeal framing, sympathy, satisfaction, impact, helping behvaior
Thesis Advisor	Liberali, Jordana, Cadario, Romain
Persistent URL	hdl.handle.net/2105/58004
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bankasli, Zina. (2021, July 26). The Effect of Charity Appeal’s Framing on Helping Intention and the Underlying Emotional Processes. Marketing Management. Retrieved from http://hdl.handle.net/2105/58004

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