2021-07-26
The role of emotions in hedonic purchases
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| van Overveld, Mark, Schley, Dan | |
| hdl.handle.net/2105/58030 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Topoglu, Aleyna. (2021, July 26). The role of emotions in hedonic purchases. Marketing Management. Retrieved from http://hdl.handle.net/2105/58030 |
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