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Pauwels, Pamela, Brodin, A.K.
hdl.handle.net/2105/58031
Marketing Management
Rotterdam School of Management

Nguyen, Vy. (2021, July 26). Luxury and creativity: How do luxury brands win the heart of consumers through advertising creativity? A cross cultural study between Eastern and Western consumers.. Marketing Management. Retrieved from http://hdl.handle.net/2105/58031