Sneaker Endorsements: The Effects of Celebrity Endorsements On The Resale Market

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Keywords	celebrity endorsements, willingness to pay, sneaker endorsements, influence on consumer attitudes, sneaker resale market, purchase intentions, attitude towards the product
Thesis Advisor	Hokelekli, Gizem, Martinovici, A.
Persistent URL	hdl.handle.net/2105/58039
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Chirino, Stefano. (2021). Sneaker Endorsements: The Effects of Celebrity Endorsements On The Resale Market. In Marketing Management.http://hdl.handle.net/2105/58039

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