2021-08-06
Inconsistent marketing and lobbying behaviour: The effects of greenwashing on consumers' attitudes and purchase intentions through perceived corporate hypocrisy.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , | |
| Berens, Guido, van t Klooster, Erik | |
| hdl.handle.net/2105/58296 | |
| Global Business & Sustainability | |
| Organisation | Rotterdam School of Management |
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Jansen, Cynthia. (2021). Inconsistent marketing and lobbying behaviour: The effects of greenwashing on consumers' attitudes and purchase intentions through perceived corporate hypocrisy. In Global Business & Sustainability.http://hdl.handle.net/2105/58296 |
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