2021-08-26
The influence of choice complexity on the option framing effect on purchase intention, amount of money spent on selected options and post choice satisfaction
Publication
Publication
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Ferecatu, Alina, fritze, martin | |
hdl.handle.net/2105/58675 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Ton, Nu Minh Anh. (2021, August 26). The influence of choice complexity on the option framing effect on purchase intention, amount of money spent on selected options and post choice satisfaction. Marketing Management. Retrieved from http://hdl.handle.net/2105/58675
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