2021-08-31
Framing of messages impacts purchase intention for hedonic and utilitarian sustainable products
Publication
Publication
Additional Metadata | |
---|---|
, , , , | |
Tzioti, Stefanie, Tuk, M.A. | |
hdl.handle.net/2105/58860 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Chavush, Dzhem. (2021, August 31). Framing of messages impacts purchase intention for hedonic and utilitarian sustainable products. Marketing Management. Retrieved from http://hdl.handle.net/2105/58860
|