For one or for all? – An exploration of the effectiveness of pro-social versus pro-self framing strategies in the promotion of green consumption products

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Keywords	Framing, Green Consumption, Personality Traits, Social Values
Thesis Advisor	Bai, Yan, Versari, Pietro
Persistent URL	hdl.handle.net/2105/61713
Series	Global Business & Sustainability
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Klingelhöfer, Sofia. (2022). For one or for all? – An exploration of the effectiveness of pro-social versus pro-self framing strategies in the promotion of green consumption products. In Global Business & Sustainability.http://hdl.handle.net/2105/61713

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