The perfect influencer - A study on consumer perception and behaviour as a result of the type and size of influencer used for advertising on Instagram.

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Keywords	social media influencers, celebrity endorsements, influencers, credibility
Thesis Advisor	Krouwer, Simone, Van den Bergh, B.
Persistent URL	hdl.handle.net/2105/62318
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van der Hooft, Emma. (2022, June 7). The perfect influencer - A study on consumer perception and behaviour as a result of the type and size of influencer used for advertising on Instagram.. Marketing Management. Retrieved from http://hdl.handle.net/2105/62318

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