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Krouwer, Simone, Van den Bergh, B.
hdl.handle.net/2105/62318
Marketing Management
Rotterdam School of Management

van der Hooft, Emma. (2022). The perfect influencer - A study on consumer perception and behaviour as a result of the type and size of influencer used for advertising on Instagram. In Marketing Management.http://hdl.handle.net/2105/62318