The influence of high- and low-involvement products on the choice for online and offline buying, moderated by consumer demographics and general time spent online by consumers

Additional Metadata
Keywords	Online vs offline buying, High- and low-involvement products, Consumer buying behavior
Thesis Advisor	van t Klooster, Erik, Babeanu, Alex
Persistent URL	hdl.handle.net/2105/63799
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Dubbink, Marèll. (2022, July 20). The influence of high- and low-involvement products on the choice for online and offline buying, moderated by consumer demographics and general time spent online by consumers. Marketing Management. Retrieved from http://hdl.handle.net/2105/63799

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