2022-07-20
Comparing the impact of website personalization and website price discounts on visitors’ purchase intentions
Publication
Publication
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Ferecatu, Alina, Babeanu, Alex | |
hdl.handle.net/2105/63811 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Zapryanova, Maggie. (2022, July 20). Comparing the impact of website personalization and website price discounts on visitors’ purchase intentions. Marketing Management. Retrieved from http://hdl.handle.net/2105/63811
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