The importance of emotions in restaurant menus, achieving the highest level of customer expenditure, experience, and quality perception

Additional Metadata
Keywords	emotional appeals, rational appeals, hospitality, restaurant industry
Thesis Advisor	De Raaf, Daan, Smidts, Ale
Persistent URL	hdl.handle.net/2105/63824
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Koning, Anouk. (2022, July 20). The importance of emotions in restaurant menus, achieving the highest level of customer expenditure, experience, and quality perception. Marketing Management. Retrieved from http://hdl.handle.net/2105/63824

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