An online field experiment: nudging consumers to adopt sustainable sportswear

Additional Metadata
Keywords	sustainable sportswear, nudging, consumer behavior, field experiment, Facebook advertising, ecommerce, a/b/n split test
Thesis Advisor	Loosschilder, Gerard, Tuk, M.A.
Persistent URL	hdl.handle.net/2105/63845
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Stals, Rianne. (2022). An online field experiment: nudging consumers to adopt sustainable sportswear. In Marketing Management.http://hdl.handle.net/2105/63845

Publication