What did one minimalist buy for the other? Nothing! A qualitative study on minimalists and how they experience the tension to consume less in the current world of constant marketing and ever changing trends.

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Keywords	minimalist, lifestyle, marketing communications, minimalism, consumer behavior, consumption, cognitive dissonance
Thesis Advisor	Brodin, A.K., Schley, Dan
Persistent URL	hdl.handle.net/2105/63853
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Waals, Ilah. (2022, July 20). What did one minimalist buy for the other? Nothing! A qualitative study on minimalists and how they experience the tension to consume less in the current world of constant marketing and ever changing trends.. Marketing Management. Retrieved from http://hdl.handle.net/2105/63853

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