A new era of place ambassadorship

Additional Metadata
Keywords	Locals, participatory place branding, social media, online engagement, laddering technique, online place ambassadors
Thesis Advisor	Govers, Robert, Babeanu, Alex
Persistent URL	hdl.handle.net/2105/63867
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Frickel, Puck. (2022, July 20). A new era of place ambassadorship. Marketing Management. Retrieved from http://hdl.handle.net/2105/63867

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