The effect of price discount duration on the purchase intention of sustainable products

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Keywords	price discount, purchase intention, sustainability, perceived product quality, perceived sustainability, price discount duration, price discount level
Thesis Advisor	Fytraki, Agapi, Martinovici, A.
Persistent URL	hdl.handle.net/2105/64106
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Magielse, Lucas. (2022). The effect of price discount duration on the purchase intention of sustainable products. In Marketing Management.http://hdl.handle.net/2105/64106

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