2022-07-26
Understanding the digital channel: The impact of online shopping convenience on BNPL usage among Dutch consumers.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , | |
| van Overveld, Mark, Boksem, Maarten | |
| hdl.handle.net/2105/64117 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Han, Robin. (2022). Understanding the digital channel: The impact of online shopping convenience on BNPL usage among Dutch consumers. In Marketing Management.http://hdl.handle.net/2105/64117 |
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