The Persuasive Appeals that Succeed in Crowdfunding

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Keywords	crowdfunding, persuasion, appeals, rational, emotional
Thesis Advisor	van Kerckhove, Anneleen, Liberali, Gui
Persistent URL	hdl.handle.net/2105/64120
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bădescu, Remus. (2022, July 26). The Persuasive Appeals that Succeed in Crowdfunding. Marketing Management. Retrieved from http://hdl.handle.net/2105/64120

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