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Szymanowski, Maciej, Thomassen, Jean-Pierre
hdl.handle.net/2105/64127
Marketing Management
Rotterdam School of Management

Ren, Karen. (2022). Framing messages to shift consumers toward sustainable choices - The effects of outcome framing and temporal point of reference on consumers’ intentions to use reusable packaging systems and the moderating effect of green self-efficacy. In Marketing Management.http://hdl.handle.net/2105/64127