2022-07-29
The effect of using egoistic and altruistic appeals in informing consumers about genetically modified food on the willingness to buy
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , , | |
| Bai, Yan, Versari, Pietro | |
| hdl.handle.net/2105/64223 | |
| Global Business & Sustainability | |
| Organisation | Rotterdam School of Management |
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Blankenberg, Sjoerd. (2022). The effect of using egoistic and altruistic appeals in informing consumers about genetically modified food on the willingness to buy. In Global Business & Sustainability.http://hdl.handle.net/2105/64223 |
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