How can we turn employees into company advocates?

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Keywords	Employee Advocacy, Social Media, Tone of voice, Presentational elements, Warmth & Competence
Thesis Advisor	van Kerckhove, Anneleen, Liberali, Gui
Persistent URL	hdl.handle.net/2105/64243
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Nelck, Laura. (2022). How can we turn employees into company advocates?. In Marketing Management.http://hdl.handle.net/2105/64243

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