Why First Impressions Matter - The Influence of Textual Elements on Employee Advocacy Behaviour

Additional Metadata
Keywords	presentational elements, employee advocacy, word-of-mouth
Thesis Advisor	van Kerckhove, Anneleen, Cadario, Romain
Persistent URL	hdl.handle.net/2105/64339
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Busse, Lilli. (2022). Why First Impressions Matter - The Influence of Textual Elements on Employee Advocacy Behaviour. In Marketing Management.http://hdl.handle.net/2105/64339

Publication