Website Morphing, but what about switching costs?

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Keywords	Website morphing, Switching costs, Cognitive style, Website design, Wholistic, Analytic
Thesis Advisor	Ferecatu, Alina, fritze, martin
Persistent URL	hdl.handle.net/2105/64407
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Vries, Gabriella. (2022, August 16). Website Morphing, but what about switching costs?. Marketing Management. Retrieved from http://hdl.handle.net/2105/64407

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