Website Morphing, but what about switching costs?

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Keywords	Website morphing, Switching costs, Cognitive style, Website design, Wholistic, Analytic
Thesis Advisor	Ferecatu, Alina, fritze, martin
Persistent URL	hdl.handle.net/2105/64407
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Vries, Gabriella. (2022). Website Morphing, but what about switching costs?. In Marketing Management.http://hdl.handle.net/2105/64407

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