2022-08-23
Improving Nudging: Investigating the Influence of Personality on the Effectiveness of Nudges in E-Commerce
Publication
Publication
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Liberali, Jordana, Tuk, M.A. | |
hdl.handle.net/2105/64429 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Baar, Charlotte. (2022, August 23). Improving Nudging: Investigating the Influence of Personality on the Effectiveness of Nudges in E-Commerce. Marketing Management. Retrieved from http://hdl.handle.net/2105/64429
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