Using social normalisation for addressing the “green gap” in green FMCG products

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Keywords	Normalisation, Green Gap, Green Commodity Products, Green Marketing, Social Norms Approach
Thesis Advisor	Berens, Guido, van Dijke, M.H.
Persistent URL	hdl.handle.net/2105/64477
Series	Global Business & Sustainability
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Spuijbroek, Amber. (2022). Using social normalisation for addressing the “green gap” in green FMCG products. In Global Business & Sustainability.http://hdl.handle.net/2105/64477

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