2022-08-30
Destination Branding via Sport Events: The Transfer of Image between Mainstream and Extreme Sport Events and the Hosting Destination
Publication
Publication
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Govers, Robert, Puntoni, Stefano | |
hdl.handle.net/2105/64526 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Zwaan, Alexander. (2022, August 30). Destination Branding via Sport Events: The Transfer of Image between Mainstream and Extreme Sport Events and the Hosting Destination. Marketing Management. Retrieved from http://hdl.handle.net/2105/64526
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