Value Creation by Pharmaceutical organizations in a post-patent market

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Keywords	Strategy, Value Creation, Product Life Cycle, Patent Expiry, Generics, Pharmaceutical
Thesis Advisor	Chakrabarti, Ronika, Babeanu, Alex
Persistent URL	hdl.handle.net/2105/64549
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kamat, Sejal. (2022). Value Creation by Pharmaceutical organizations in a post-patent market. In Marketing Management.http://hdl.handle.net/2105/64549

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