The Effect of Advertising Sustainability on Purchase Intention: A Moderated Mediation Analysis

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Keywords	sustainability, marketing, purchase intention, coffee, moderated mediation
Thesis Advisor	Caprioli, Sara, Paolacci, G.
Persistent URL	hdl.handle.net/2105/64694
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Chen, Han Xiang. (2022). The Effect of Advertising Sustainability on Purchase Intention: A Moderated Mediation Analysis. In Marketing Management.http://hdl.handle.net/2105/64694

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