2022-09-13
Are we telling people what they need to know? Exploring Message Framing of Consumption Risks to Promote Behavioural Intention
Publication
Publication
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Liberali, Jordana, Ferecatu, Alina | |
hdl.handle.net/2105/64921 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Lucas, Floor. (2022, September 13). Are we telling people what they need to know? Exploring Message Framing of Consumption Risks to Promote Behavioural Intention. Marketing Management. Retrieved from http://hdl.handle.net/2105/64921
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