2023-01-24
Too far to feel guilty? How psychological distance moderates the effect of message framing on donation intentions through guilt and perceived impact
Publication
Publication
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Galli, Leandro, van Everdingen, Yvonne | |
hdl.handle.net/2105/66065 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Berkhof, Amani. (2023, January 24). Too far to feel guilty? How psychological distance moderates the effect of message framing on donation intentions through guilt and perceived impact. Marketing Management. Retrieved from http://hdl.handle.net/2105/66065
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