2023-01-31
The role of advertising appeals on consumers' purchase intention for sustainable clothes: the mediating role of environmental attitude.
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| van Overveld, Mark, Van den Bergh, B. | |
| hdl.handle.net/2105/66108 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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van Straalen, Emma. (2023, January 31). The role of advertising appeals on consumers' purchase intention for sustainable clothes: the mediating role of environmental attitude.. Marketing Management. Retrieved from http://hdl.handle.net/2105/66108 |
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