Are we telling people what they need to know? The Impact of Communication Format on Risk Perception

Additional Metadata
Keywords	Message FrameMessage Format, visual communication, numeracy, verbal communication, health warning labels, binge drinking culture
Thesis Advisor	Liberali, Jordana, Ferecatu, Alina
Persistent URL	hdl.handle.net/2105/68135
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Lucero, Victoria. (2023, March 14). Are we telling people what they need to know? The Impact of Communication Format on Risk Perception. Marketing Management. Retrieved from http://hdl.handle.net/2105/68135

Publication