The impact of influencer attractiveness on brand attitude

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Keywords	Influencer marketing, attractiveness, brand attitude, parasocial relationship, effectiveness, influencer, credibility
Thesis Advisor	D'Hooge, Serena, Lembregts, Christophe
Persistent URL	hdl.handle.net/2105/68161
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Duisterhof, Sabine. (2023, June 27). The impact of influencer attractiveness on brand attitude. Marketing Management. Retrieved from http://hdl.handle.net/2105/68161

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