The impact of influencer attractiveness on brand attitude

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Keywords	Influencer marketing, attractiveness, brand attitude, parasocial relationship, effectiveness, influencer, credibility
Thesis Advisor	D'Hooge, Serena, Lembregts, Christophe
Persistent URL	hdl.handle.net/2105/68161
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Duisterhof, Sabine. (2023). The impact of influencer attractiveness on brand attitude. In Marketing Management.http://hdl.handle.net/2105/68161

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