2023-07-11
Augmented reality as a tool for providing service excellence rather than a short-term “shiny object”
Publication
Publication
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Thomassen, Jean-Pierre, van Everdingen, Yvonne | |
hdl.handle.net/2105/68759 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Donders, Yfke. (2023, July 11). Augmented reality as a tool for providing service excellence rather than a short-term “shiny object”. Marketing Management. Retrieved from http://hdl.handle.net/2105/68759
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